Background Company

Incorporated in mid-2021, Seltrade Sdn. Bhd. has ever since established its’ present as a supplier of rock materials and raw materials, catalysing the rapid development of rock materials and raw materials supply chain business sector both locally and internationally.

Moreover, Seltrade Sdn. Bhd. being a wholly owned subsidiary of Kumpulan Semesta Sdn. Bhd. (“KSSB”) extends its trading services by offering a wide range of raw materials to the road maintenance industry players.

In delivering its services, the company always ensures to deliver the best quality and specification available in the market, marking it as its top priority.

Throughout its establishment, Seltrade Sdn. Bhd. has taken up the role of leading the business development and management of raw materials supply for its sister companies under the management of KSSB.

Open To Serve You


To identify and acquire technically and economically visible new project sites for extraction and removal of sand and other minerals within stipulated time frame by proper, effective and efficient management of the relevant process towards achieving the company's objectives.


Managing the sustainability of sales transaction for all minerals and any other new business prospect through proper research and marketing strategy.


To create AWARENESS and strong BRANDING of KSSB as the most respected and trusted company in the area minerals trading and other business while creating a strong credibility amongst government agencies and consumer.

Product & Services

Sea Sand 
Sea Sand


Quarry Product 
Quarry Product


Hotmix & Coldmix Asphalt 
Hotmix and Coldmix




Washed Sand For Batching Plant 
Washed Sand For Batching Plant


Mineral Water 
Mineral Water








OEM Mineral




AQUASEL mineral water is 100% bumiputera and its employees are 100% Muslim. AQUASEL mineral water have obtained approvals and licenses related to the consumption of natural water by the Ministry of Health ("KKM") and Halal Certification by the Islamic Development Department of Malaysia ("JAKIM")

AQUASEL Mineral Water 250ml
1 carton / 24 bottle

AQUASEL Mineral Water 500ml
1 carton / 24 bottle

AQUASEL Mineral Water 1.5L
1 carton / 12 bottle

AQUASEL Mineral Water 1.9L
1 gallon / 1 bottle


Nizam Ishak

Mohd Nizam Bin Mohd Ishak

Seltrade Principal Officer

Mohd Nizam Bin Mohd Ishak

Nizam started his working career with Goodyear Malaysia Berhad in 1992 until 2009 in Sales & Marketing Department with various positions, local and regional roles. He then widen his knowledge and experience in marketing by heading the marketing team in various company such as Chevrolet Malaysia, Kana Digital Marketing and Motorsikal dan Enjin Nasional (MODENAS). In 2014 he joined United SIENO Transportation as General Manager where he develops his logistic and supply chain knowledgeand experience. He completed his MBA in marketing from University Utara Malaysia in 2015. He was then with Ideascape Consultant/Institute as a Brand Consultant, Coach and Training Facilitator from 2015 to 2017 before joining KSSB as Head of Research and Marketing in 2018.

Mohd Izuddin Bin Othman

Assistant Manager

Muhammad Azlanurhafiz Bin Mohd Aris

Senior Executive

Mohd Nasron Bin Kasnan

Sales Senior Executive

Arina Basyirah Binti Ismail

Senior Executive in Supply Chain

Muhammad Shahir bin Ismail

Technical Executive

Nor Effy Aidil Adilla Binti Baharuddin


Siti Farhanim binti Mohd Aliman


Wan Zariefah Binti Wan Azeman

Junior Executive

Muhammad Farhan bin Zulkefli

Sales Assistant

Mohamad Fairuzh bin Ramli


Mohd Safuan bin Ramli


Mohd Raimi bin Mohd Rusli


Contact Us

Our Address

Aras LPH, Menara Bank Rakyat shah Alam,
No. 1 Jalan Indah 14/8, Seksyen 14,
40000 Shah Alam, Selangor Darul Ehsan

AquaSel Warehouse

10, Jalan TPP 18,
Taman Perindustrian Putra,
47130 Puchong, Selangor

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